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POSTED: FRIDAY 17TH OCTOBER 2014
Pink Chillies back from BLE
Last week, we exhibited at Brand Licensing Europe (BLE) at Londons Olympia again.
Its the only place to discover the latest brands, characters and images available for license as well as talk to the owners of the rights in person.
With our new range of apparel, we met loads of people who already know about Pink Chillies and recognise our potential, as well as those new to the brand. There was such a positive vibe and we were delighted with our stand.
The biggest names in licensing across sport, brands, fashion and lifestyle, character and entertainment, charity and not for profit, heritage and art and design were at BLE this year, so we were in great company. There were free seminars throughout the three days which offered news and views on the latest strategies being used by some of the most successful licensees and retailers in the industry.
This was a real opportunity to spread the word about Pink Chillies and introduce our latest character, Dahong, as well as forging useful business links. We believe we have oodles to offer new licensees and wed love to see a Pink Chillies character in every home in the UK and beyond.